Research

Nyenrode faculty work in close liaison with other highly reputable organisations and renowned scholars to conduct fundamental and applied business research on relevant topics and themes. This research supports business and government in understanding specific challenges related to business, political and economic challenges, and provides insight into possible future developments.

• Corporate Governance and Managing Shareholders’ Value 
• Dealing with the World as a Global Place
• Dutch and Chinese Pension System
• Emerging markets 
• Entrepreneurship and Family Business 
• Europe India and Europe China trade relations
• Global Sourcing, Offshoring, and Outsourcing
• Innovation and Sustainability
• Investment, Market Entry and Logistics Strategies
• Leadership and Cultural Intelligence
• Sino-Europe Business and Trade Relations

Ongoing Research

• China Structure Development Monitor (in cooperation with Mn Services)
•  Enhancing European Competitiveness by Leveraging Indian Highly-Skilled Professionals
• Position of India and China in World Trade Organization
• Recent Chinese Industrial Policies
• The Competitiveness of Chinese Industries
• The Development of Chinese Import Demand
• The Globalization of Chinese Companies
• The Third Revolution: "Busting the Myths of Post-Deng China"
• TNT: Localization in China
• Trade and Foreign Investment in the Middle East and North Africa 

Completed Research

• An Open Market? Political Obstacles and Chinese Investment in Europe
• Developments of the Retail Banking Sector in China
• Eureko: Corporate History and Main Challenges Ahead
• How to Survive the First Year in China as a SME
• Implementing Strategic Outsourcing in China
• Offshoring by manufacturing and service firms in the Netherlands - Offshoring behavior in times of a financial crisis
• Offshoring in the Service Sector
• Offshoring by service firms: innovation and Global sourcing: Realty or Myth?
• Offshoring in the service sector: creating competitive advantage
• Offshoring and outsourcing: political and economical implications
• Offshoring and outsourcing : the 4M approach
• Pharmaceutical Companies and their Distribution Strategies in China
• Positioning Paper: Pension System in China
• Retail Banking in China: Opportunities for Foreign Banks
• The Effects of the Economic Crisis on China and How it Influences China Oriented Dutch Business
• The Emerging Biotechnology Industry in China: An Analysis of Biotechnology Clusters in Shangai
• The Power of China: The Effect of the Chinese Development on the Dutch Industry
• The New Labour Law in China and its Effect on International Operating Companies

• Prof. Dr. Haico Ebbers dicusses the Optimism About the Future Among China’s Middle Class. 
• Nyenrode Publication on Offshoring Conducted by Dr. D. van Gorp in several newspapers and on radio. English article.
• Ambassador Zhang Jun attends Seminar "Investment of Chinese Enterprises in Europe" co-sponsored by Clingendael and Nyenrode Business University and delivers Keynote Speech.
• Prof. Dr. Haico Ebbers talks about the need for cultural diversity in the China Economic Review.
• Prof. Dr. Willem Burgers talks about "Marketing in China".  
• Foreign retail banking opportunities in China, High hopes, low expectations, The Financial Services Industry Magazine.
• Professor of Innovation and Sustainability Taco van Someren talks about "Ecocities in China".
• "Beware of the 36 stratagems!" - Alexandre Ferreira Lopes, The lawyer & Guest lecturer of ECI.
• Prof. Dr. Haico Ebbers talks about "Developments in Chinese-European Relations
• Nyenrode a Bridge for China-Europe Business, China Daily, China-Netherlands